All small businesses should have a website.
As a business owner with hundreds of tasks on your plate each day, week and month, it's easy to forget about monitoring and updating your website. Letting your website go stagnant and become out of date is like having a store front window that you have neglected. Your storefront window tells people driving and walking by, "Come in, we want your business." Your store front window sends a message about your business. Keeping it updated and fresh, tells potential customers that you're passionate about your business and your customers, and that you care.
Your website is your first point of contact with new customers- essentially your Online Store Front Window! With today's use of mobile devices and tablets, websites are viewed on the fly, sometimes within the same day or hour the viewer is looking to shop or visit a business like yours! It is critical you make a great first impression, and with today's competition, you may not get a second chance.
What message does your current website say to viewers?
With companies under increasing pressure to do more with less, you would be crazy not to put effort into a strong website. A website can effectively communicate for your company 24/7 365 days a year, doesn’t need meal breaks, and can work without supervision or management. Not only can a website communicate for you, but it can also answer questions, provide important product information, and generate new leads to conversion.
"But I have no idea how to make changes or make updates to my website?"
This is where having a good design company comes into play. When you are looking to redesign your site, make sure you look to a company that is versatile. In other words, they do more than just design your website. You want a web designer that also offers graphic designs to make sure your site is as professional as it can be. Plus with a graphic designer, you can update or change your logo and also update all your branding such as brochures, catalogs, stationary, mailers, etc., at the same time.
Your new website will also need SEO (Search Engine Optimization) for every page, image and aspect of your website - this is critical in being found on searches.
Having a stunning website is useless if no one can find it.
It is also important your design company can help you improve your online presence across all venues. That means a company that can help you with Facebook, Twitter, Instagram, YouTube etc., as well as update and redesign your website.
Today it is important for businesses to have the option of making your own website changes. So you'll want to make sure your design company can provide a couple hours of training on the use of your website editor.
"My website cost too much money, we can't afford a new site!" This is something we hear a few times a year, but technology has evolved greatly over the last few years and today, websites are much more affordable.
Halo Creatives Group, a comprehensive design company, has been working with small businesses just like yours since 2009. We are passionate about helping small business owners grow their business. And the best way to help them is by improving their online presence across the board... Website and Social Media platforms. Halo Creatives can also help update or revamp your logo and assist in all your branding needs.
We want to build an ongoing relationship with you and help you to create strong consistent brand for your business online with your website and your social media pages. We can handle all of your SEO needs and can manage your social media pages and blog posts, as well as, any social media advertising you may want.
If you have not considered advertising on Facebook or Google- you are seriously missing out! Facebook & Google advertising can be extremely affordable, if fact you set the budget, and the ads can be targeted to your customer specific demographics. Best of all we can handle all of it for you. And we'll provide you with data and stats so you can monitor the effectiveness of the ads.
Halo Creatives Group is your one stop shop for all your branding and online marketing needs. We might be small, but we are mighty in knowledge and expertise and we'll work hard to help your business grow. We take pride in doing what we say we are going to do, and we are very passionate about helping others.
Give us a call today- we are eager to improve your online image and help your business soar!
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